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Why the future of events is hybrid

EventGeek founder Alex Patriquin talks about the future of events on the Eventful podcast

The Eventful Podcast recently caught up with EventGeek founder Alex Patriquin on hybrid events. Check out the podcast to hear why the future of events is hybrid and how leading marketers are already starting to incorporate hybrid events into their 2021 portfolios.

On the show, they chat about three examples of world-class hybrid events that event marketers can learn from today.

  • Apple's 2019 "Special Event" at the Steve Jobs Theater, where remote attendees got an intimate first look at the new iPhone 11
  • Snapchat Partner Summit, from June 2020, where speakers were immersed in virtual worlds that augmented session content
  • Frankfurt Book Fair, coming up in October 2020, where the world's leading publishers, agents, authors and booksellers will meet hybrid in a mix of virtual & remote attendees