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b2b Events

b2b Events

b2b vents, or eusines-to-business events, are events specifically for business professional to meet and network. The budget for b2b events typically comprises 20-30% of a b2b company's marketing spend. b2b events are evolving with the times, moving from larger trade shows to more intimate and virtua
How to manage successful sales meetings at events

How to manage successful sales meetings at events

Part two of a mini-series on scheduling meetings for sales at events and conferences. How to ensure prospects show up on-time and leave happy.
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How to schedule meetings before events

How to schedule meetings before events

How to schedule face-to-face sales meetings before your event and trade show starts. The countdown is on! Get your sales calendar filled with meetings before the event starts.
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Boost your event marketing with integrated content campaigns

Boost your event marketing with integrated content campaigns

By integrating pre-event and post-event content campaigns into your event marketing strategy, you’ll be able to extend the life of the event.
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The 5 most important event marketing trends in 2020

The 5 most important event marketing trends in 2020

Make sure your company’s event strategy for 2020 is aligned with how the event industry is changing and evolving.
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How DrFirst Project Manages 100+ Events per Year

How DrFirst Project Manages 100+ Events per Year

Maintaining a healthy and growing event portfolio at a mobile medical technology leader
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