b2b vents, or eusines-to-business events, are events specifically for business professional to meet and network. The budget for b2b events typically comprises 20-30% of a b2b company's marketing spend. b2b events are evolving with the times, moving from larger trade shows to more intimate and virtua
How to schedule face-to-face sales meetings before your event and trade show starts. The countdown is on! Get your sales calendar filled with meetings before the event starts.
Event management companies can be a huge advantage or a risky use of your time and event budgets. Consider these costs and benefits vs. hiring in-house.